How to synchronize an Amazon product range with a WordPress website

Who may be interested in this information?

If your plans include selling products on WordPress, our software solutions can save you from monotonous work.

Problem statement

So. Let’s assume that you have a WordPress online store. In this case you cannot avoid such problem as regular synchronization of Amazon with WordPress. What “synchronisation” actually means? In the simplest terms this process includes adding, updating and removing items. The main purpose of synchronization is maintenance of the WordPress product range according to the price list presented on Amazon. Click here to read more information about synchronisation.

Solution options

In order information on your WordPress store to be always up-to-date, you can:

• Track necessary changes on Amazon yourself and edit data on WordPress manually. But be ready to spend some time and efforts on this problem. The thing is, that a product range usually changes quite regularly and unpredictably. In particular, sometimes you run out of some old items, add new ones, change prices, etc.
• Use one of the services, which would speed up the synchronization process, for example Finale. But there is no guarantee that it would work with your online store correctly. Besides, they are quite expensive.
• Consider hiring a freelance programmer for building a needed system. But think of all the time and nerves it can take you, not to speak of the expenses.

Our offer

We offer the option which speeds up the synchronization of your product range on Amazon with WordPress considerably. As a result:

1. You will save your time and money (depends on whether you handle routine tasks yourself or pass them to your employees).
2. The chance of a mistake caused by human error is completely left out.

Let us give an example

Now we are going to move from words to action! In this video we present one of the synchronizers developed by us.

From Amazon to WordPress

The same way as the example, introduced on the video, we have developed the synchronizer from Amazon to WordPress. We can also create a similar software solution (extended with additional functionality according to your needs) to synchronize your WordPress online store with original shop on Amazon.

Useful to know

About Amazon

Amazon is an online platform intended for international retail sale. This site is well-known even for those people who have never shopped on the Internet. There are more than thirty kinds of products presented on Amazon. You can buy there almost anything, ranging from smartphones to houseware. The headquarters of Amazon is situated in the USA, but the company also has its representations in China, Canada, France, Germany, Japan and England. Initially, Amazon was created for selling books, but over the years it has overgrown to a large trading platform. Amazon doesn’t have any physical stores, all products are sold entirely via the Internet. Due to the cost saving on warehouse outlays and salaries for salespeople, Amazon manages to keep prices on a quite low level. Also, USA citizens are excused from paying sales taxes, which they usually pay in common shops. Because of the user friendly website interface, searching for a needed item usually takes you a very little time, and the payment process will take you a couple of clicks. Amazon has the useful system, which allows to post comments about products. A comment can be left by any user, who have bought something. It is also convenient, that you can vote for a comment and thus encourage purchasers to read it. All these benefits allow Amazon to be one of the e-Commerce leaders.

About WordPress

WordPress is a very popular content management system (CMS). Originally, WordPress has been created for blogs, but over the years it has become popular not only among bloggers but among owners of small websites as well. Due to the great efforts of developers the program has been growing and developing rapidly. Working with WordPress is free, and besides it has open source code. That’s why newcomers are able to make head or tail of the system operation. You can create not very complicated websites on WordPress basis, such as: business card websites, portfolios, small online stores. WordPress has the simple interface, which allows a first-timer to puzzle out the administration panel without much difficulties. The WordPress functionality can be considerably expanded by using plugins. A website owner can edit its layout by picking up ready-to-use patterns and post new content instantly. Now you are aware that you can set a quite professional website on the WordPress basis.